Last updated Apr 21, 2026 by RSS Ingestion
Conversations about programmatic transparency are the industry’s equivalent of politics at Thanksgiving: Everyone agrees it matters, there’s disagreement on the details, and somebody usually storms off in a huff. Now, IAB Tech Lab is trying to keep everyone at the table long enough to hash out shared ground rules – or at least argue their way […] The post The Tech Lab’s New Programmatic Governance Council Is So Over All The Ad Tech Drama appeared first on AdExchanger.