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The state of publisher audiences in the zero-click era

The state of publisher audiences in the zero-click era

This State of the Industry report, sponsored by Arc XP, explores how publishers are adapting their audience acquisition, AI search and creator economy strategies as zero-click search becomes the norm. The rise of AI-powered search is changing the way audiences discover and engage with content, and that fundamental shift is requiring publishers to adapt their […]

Last updated Sep 14, 2026 by ATDb automated enrichment

Source
Digiday
Published
Sep 14, 2026
Topic
Arc XP
Mentions
1