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The Pop Star Collab Playbook With Maybelline, Nespresso, and Latin Grammy Winner Joaquina | ATDb

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The Pop Star Collab Playbook With Maybelline, Nespresso, and Latin Grammy Winner Joaquina

The Pop Star Collab Playbook With Maybelline, Nespresso, and Latin Grammy Winner Joaquina

AdweekApril 29, 2026Eva KisRead original

Last updated Apr 29, 2026 by RSS Ingestion

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At ADWEEK House during Possible, Croing CEO Alejandra Salazar joined brand leaders from Maybelline and Nespresso, and Latin Grammy winner Joaquina, to share what it takes to make celebrity partnerships work.