The Guardian Launches Attention-Based Packages & Joins Adelaide’s AU Ecosystem

Adelaide, the leader in attention-based media quality measurement and activation, welcomed The Guardian to its AU Ecosystem following an audit of the publisher’s inventory using Adelaide’s AU metric. The audit found that the Guardian’s placements perform above market benchmarks, supporting [...] The post The Guardian Launches Attention-Based Packages & Joins Adelaide’s AU Ecosystem appeared first on ExchangeWire.com.