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The 6 Cringiest Ads in Super Bowl History

AdweekFebruary 8, 2026Robert KlaraRead original

Last updated Feb 8, 2026

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Every year, the Super Bowl airs at least one ad that makes people uncomfortable—like, squirm-in-your-chair uncomfortable. Sometimes, these ads are genuine flops, like Nationwide’s notorious “dead boy ad.” Other times, […]