SugarCRM Unveils New Brand Identity as SugarAI, Declaring the Next Generation of CRM

Company introduces a bold vision for CRM as a system of action, helping revenue teams focus, decide, and act with confidence and clarity SugarCRM unveiled its new brand identity as SugarAI, marking a decisive shift in how the company and the industry creates the value of CRM. The new identity reflects the company’s transformation and […]