Stagwell Sees In-Housing As More Opportunity Than Threat

While AI is accelerating the rate of in-housing among clients, the role of the agency is changing with it, argues James Townsend, EMEA CEO at Stagwell, and these relationships are increasingly ending up in hybrid models. "We probably see it as more of an opportunity than a threat at the moment, by how we can Read More

Last updated Apr 27, 2026 by ATDb automated enrichment