‘Spray And Pray’ Ad Campaigns Need Less Spiritual Alternative: PurePlay AI’s Eric Steigelfest

Advertising has acquired a generous supply of agentic AI. Eric Steigelfest would like to see real results. The co-founder and chief executive of agentic ad platform PurePlay AI sees potential in autonomous advertising tools. He also sees an industry capable of sprinkling a fashionable adjective over a sales pitch and calling it innovation. Speaking with […]

Last updated Oct 18, 2026 by ATDb automated enrichment