Social Commerce Surges 457% and AI Fashion Searches Rise 44% During Christmas, Captify UK Data Reveals

New Captify (part of Verve) data shows the UK Christmas shopping journey is becoming increasingly fragmented across social commerce, conversational AI, search and physical retail, creating a more complex festive battleground for brands looking to capture demand. The post Social Commerce Surges 457% and AI Fashion Searches Rise 44% During Christmas, Captify UK Data Reveals appeared first on ExchangeWire.com.

Last updated Oct 9, 2026 by ATDb automated enrichment