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Snickers got a roomful of Reeses to endorse its peanut butter products

Snickers got a roomful of Reeses to endorse its peanut butter products

Articleadage.com

BBDO and comedian Eric André turn focus groups into a fun jab at the category leader.

Last updated May 28, 2026 by ATDb automated enrichment

Source
Ad Age
Published
May 28, 2026
Topic
BBDO
Mentions
1

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