Report: Big brands spending less on advertising
Articleadvanced-television.com
The world’s largest brand owners are, on average, spending a diminishing share of their sales revenue on advertising – with the notable exception of consumer goods companies, finds WARC Media. In its Global Ad Trends report: The cost of being seen, WARC Media examines shifts in advertising intensity among 25 of the world’s largest advertisers, […]
Last updated Oct 15, 2026 by ATDb automated enrichment