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Pinterest Launches CTV Audiences Following tvScientific Acquisition

VideoWeekApril 27, 2026Dan MeierRead original

Last updated Apr 27, 2026 by ATDb automated enrichment

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First announced in December 2025, Pinterest's acquisition of tvScientific, a CTV performance advertising platform, marked a surprising development in the rise of performance TV, while signalling the social sharing site's most signficant move into the CTV space. Following the completion of the takeover back in February, today Pinterest has announced the launch of its audiences Read More