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P&G’s Pritchard on how brands must navigate a new epoch in marketing

P&G’s Pritchard on how brands must navigate a new epoch in marketing

The brand chief at one of the world’s largest advertisers explains how the company is tackling media fragmentation, digital commerce and the rise of AI.

Last updated Mar 27, 2026 by ATDb automated enrichment

Source
Marketing Dive
Published
Mar 27, 2026
Topic
P&G
Mentions
1