Skip to content
Perion Is So Over The AI Hype Cycle

Perion Is So Over The AI Hype Cycle

Perion CEO Tal Jacobson is more than a little sick of talking about AI as if it’s some brand-new innovation. The industry has been using similar techniques to steer ad spend for years, just under a different name. “You know, we’ve been doing AI for 15 years and we called it ‘machine learning,’” Jacobson says […] The post Perion Is So Over The AI Hype Cycle appeared first on AdExchanger.

Last updated Mar 17, 2026 by ATDb automated enrichment

Source
AdExchanger
Published
Mar 17, 2026
Topic
Perion
Mentions
1