Optimizely Introduces Virtual Teammates, Giving Marketers Role-Specific AI Coworkers

New digital coworkers retain context, proactively take on recurring work, and operate across marketing tools within defined identity and permissions Optimizely, the AI platform for marketing, announced Virtual Teammates, a new class of digital coworkers built to work alongside marketers across their day-to-day workflows. Unveiled at Opticon, Virtual Teammates can take on defined responsibilities, retain knowledge about […]

Last updated Aug 31, 2026 by ATDb automated enrichment