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NewFronts 2026—how media buyers are responding to platform pitches | ATDb

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NewFronts 2026—how media buyers are responding to platform pitches

NewFronts 2026—how media buyers are responding to platform pitches

Ad AgeMarch 27, 2026Garett SloaneRead original

Last updated Mar 27, 2026 by RSS Ingestion

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Google showed off Gemini AI in Display and Video 360; Meta revealed more automation and commerce hooks; Walmart and Vizio discussed shopping on connected TVs; and more from IAB NewFronts 2026.