New College Sports Bill: Scoring Benefits For Brands, TV Networks?
Articlemediapost.com
The focus is Name, Image, and Likeness (NIL) deals - ones approved by a 2021 NCAA policy. Good news for sports-related TV businesses - brands and networks.
Source: MediaPost Video DailyPublished: Oct 1, 2026
Last updated Oct 1, 2026 by ATDb automated enrichment