Media Square Successfully Validates Intent IQ’s Identity Resolution Solution in France

Revenue per bid request (RPM) on ID-less inventory doubles while maintaining full GDPR compliance Media Square, France’s leading publisher marketplace, announced the successful testing of Intent IQ’s Bid Enhancement solution based on the company’s identity resolution technology, demonstrating significant revenue gains across ID-less and cookieless inventory while maintaining full compliance with GDPR requirements. As more […]

Last updated Jun 30, 2026 by ATDb automated enrichment