Measured Launches MCP Server, Bringing Marketing Performance Data into ChatGPT, Claude and Other AI Platforms

Enterprise brands including Otter.ai can now access marketing incrementality data directly within the AI platforms they already use Measured, the AI-powered marketing effectiveness platform trusted by enterprise brands, announced Model Context Protocol (MCP) capabilities. Enterprise marketers can now access their own data insights in real-time within the AI tools they use every day. MCP is […]

Last updated May 29, 2026 by ATDb automated enrichment