Manscaped’s Whole‑Body Media Strategy

Helping win a presidential election and running marketing for a ball trimmer brand have more in common than you’d think – at least if you’re Marcelo Kertész. Kertész, this week’s guest on AdExchanger Talks, is the CMO of Manscaped, which is repositioning itself from a below-the-belt grooming brand to a whole-body grooming platform – or, […] The post Manscaped’s Whole‑Body Media Strategy appeared first on AdExchanger.