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IAS touts ‘linear-like’ transparency with CTV ad measurement solutions

IAS touts ‘linear-like’ transparency with CTV ad measurement solutions

Total TV offers advertisers show, genre, rating, language and program-level data across platforms including Disney, Paramount and Amazon Prime Video.

Last updated Apr 27, 2026 by ATDb automated enrichment

Source
Marketing Dive
Published
Apr 27, 2026
Topic
IAS
Mentions
4

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