HSR’s Maggie Sellers Takes Brand Building Beyond the Algorithm

CANNES, France – For a generation of marketers raised on clicks, likes and the occasional desperate refresh of an analytics dashboard, a billboard can seem almost quaint. It doesn’t follow anyone around the internet. It doesn’t demand an email address. It just stands there, enormous and mildly judgmental. That physical presence is precisely what gives […]

Last updated Sep 21, 2026 by ATDb automated enrichment