How traditional grocers are trying to narrow the ‘value gap’ with discount competitors | ATDb
How traditional grocers are trying to narrow the ‘value gap’ with discount competitors
Grocery DiveApril 7, 2026Jeff Wells and Sam SilversteinRead original
Last updated Apr 7, 2026 by RSS Ingestion
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From price locks to refreshed loyalty programs, grocers like Kroger and ShopRite are moving beyond traditional pricing strategies to win over shoppers.