Skip to content
ATDbbeta
How Qualcomm is building an iconic consumer brand for the AI era

How Qualcomm is building an iconic consumer brand for the AI era

Articlemarketingdive.com

CMO Don McGuire details the tech giant’s work to develop consumer brand Snapdragon that culminates in a new campaign by 72andSunny.

Last updated May 4, 2026 by ATDb automated enrichment

Source
Marketing Dive
Published
May 4, 2026
Topic
Qualcomm
Mentions
2

Loading relationships...