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How Procter & Gamble got ‘good buzz’ by briefly retiring Mr. Clean

How Procter & Gamble got ‘good buzz’ by briefly retiring Mr. Clean

Publicis shop MSL spearheaded the socially driven effort to refresh the brand’s mascot and introduce new product innovations.

Last updated Mar 10, 2026 by ATDb automated enrichment

Source
Marketing Dive
Published
Mar 10, 2026
Topic
Publicis
Mentions
2

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