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How Mondelēz is engaging with ‘mini Super Bowl moments’ during World Cup | ATDb

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How Mondelēz is engaging with ‘mini Super Bowl moments’ during World Cup

How Mondelēz is engaging with ‘mini Super Bowl moments’ during World Cup

Marketing DiveApril 15, 2026Chris KellyRead original

Last updated Apr 15, 2026 by RSS Ingestion

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The marketer’s Chips Ahoy brand is working to reach Gen Z through partnerships with soccer stars, limited-time offers and a sweepstakes.