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How Crumbl leveraged CTV to drive mobile app downloads

How Crumbl leveraged CTV to drive mobile app downloads

The cookie bakery chain saw over 16,000 app downloads, 213% more than its original target, as a result of its first connected TV campaign.

Last updated Mar 19, 2026 by ATDb automated enrichment

Source
Marketing Dive
Published
Mar 19, 2026
Topic
Crumbl
Mentions
1