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How Brooks Brothers is refreshing the oldest apparel brand in the US | ATDb

How Brooks Brothers is refreshing the oldest apparel brand in the US

Marketing DiveMarch 4, 2026Chris KellyRead original

Last updated Mar 4, 2026 by RSS Ingestion

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Marisa Thalberg, chief customer and marketing officer at Catalyst Brands, details how the “Make It Yours” campaign transforms the brand’s positioning.