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How AI could disrupt retail media’s $38 billion search ad market | ATDb

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How AI could disrupt retail media’s $38 billion search ad market

How AI could disrupt retail media’s $38 billion search ad market

DigidayMarch 9, 2026Kimeko McCoyRead original

Last updated Mar 9, 2026 by RSS Ingestion

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ChatGPT and other AI chatbots could divert shoppers from retailer sites, putting the $38B retail search market at risk.