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Hilton’s CMO on why brand marketing is an ‘irrational affinity business’

Hilton’s CMO on why brand marketing is an ‘irrational affinity business’

Global CMO Mark Weinstein explains how the hospitality titan is utilizing creators, AI and loyalty in an evolving advertising landscape.

Last updated Jul 28, 2026 by ATDb automated enrichment

Source
Marketing Dive
Published
Jul 28, 2026
Topic
Hilton
Mentions
1