Have you heard? Khaby Lame’s Olympic gig, ZHC’s sour candy, and a never-ending roller coaster.

Each week, we handpick a selection of stories to give you a snapshot of trends, updates, business moves, and more from around the creator industry. This week, a TikTok star delivers an Olympic-sized shrug, a short-form sensation gets tart, and the mad wizard of Roller Coaster Tycoon is back with another vee-dee-o. Creator commotion Khaby Lame is an ambassador for the 2026 Youth Olympic Games. The Games are being held in Dakar, Senegal, where Lame -- the most-followed personality on TikTok -- was born. If the Olympics are meant to be a celebration of global collaboration and communal spirit, than a creator who communicates wordlessly with fans around the world is an ideal partner. Visit Tubefilter for more great stories.