Grocery TV and Esri Partner to Bring Data-Driven Media Planning to In-Store Retail Media
Articlemartechseries.com
Partnership lets brands plan against 3,500+ behavioral and psychographic audience attributes across 6,700+ grocery stores, aligning in-store buys with how national advertisers plan TV and digital Grocery TV, the leading in-store retail media platform, today announced a partnership with Esri to enhance Grocery TV’s behavioral and psychographic targeting across its national retailer-owned network of 6,700+ stores. Through […]
Last updated Aug 23, 2026 by the ATDb Editorial Team
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