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Google’s latest Search ad updates signal growing shift away from keywords | ATDb

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Google’s latest Search ad updates signal growing shift away from keywords

Google’s latest Search ad updates signal growing shift away from keywords

Ad AgeApril 30, 2026Asa HikenRead original

Last updated Apr 30, 2026 by RSS Ingestion

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A new feature is meant to give advertisers better control over how AI Max optimizes their Google Search campaigns.