Google Ads’ Target-Based Bidding Update For Ecommerce via @sejournal, @tonyadam

Google's August 17 update pushes budget-limited Target CPA and Target ROAS campaigns toward their stated targets, risking higher costs unless advertisers audit and adjust first. The post Google Ads’ Target-Based Bidding Update For Ecommerce appeared first on Search Engine Journal.

Last updated Jul 27, 2026 by ATDb automated enrichment