Forecast: Global ad spend surges 11.9% to $1.3tn in 2026
Articleadvanced-television.com
Global ad spend is forecast to grow 11.9 per cent to $1.34 trillion (€1.2tn) in 2026, according to data from WARC Media. This comes on the back of strong 10 per cent growth in 2024 and 2025. Advertising investment continues to grow despite consumer pressure and geopolitical uncertainty, fueled by significant corporate AI investment and […]
Last updated Oct 8, 2026 by ATDb automated enrichment