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EXCLUSIVE: Leaked Pitchdeck Reveals Amazon’s Pitch to Get Advertisers on Rufus | ATDb

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EXCLUSIVE: Leaked Pitchdeck Reveals Amazon’s Pitch to Get Advertisers on Rufus

EXCLUSIVE: Leaked Pitchdeck Reveals Amazon’s Pitch to Get Advertisers on Rufus

AdweekMarch 30, 2026Trishla OstwalRead original

Last updated Mar 30, 2026 by RSS Ingestion

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The retail giant positions Rufus as a “virtual product expert” that can surface sponsored recommendations to shoppers within conversational interactions.