European Publishers Alliance Files Antitrust Complaint Against Amazon's Advertising Practices

A coalition of European publishers filed a complaint with the European Commission alleging Amazon uses its dominant position to favor its own advertising services and disadvantage third-party ad tech providers. The complaint focuses on Amazon's control of both the supply and demand sides of advertising on its platform.

Last updated Feb 18, 2026 by the ATDb Editorial Team · Connections updated Feb 28, 2026