European Publishers Alliance Files Antitrust Complaint Against Amazon's Advertising Practices
Last updated Feb 18, 2026 by the ATDb Editorial Team · Connections updated Feb 28, 2026
Summary
A coalition of European publishers filed a complaint with the European Commission alleging Amazon uses its dominant position to favor its own advertising services and disadvantage third-party ad tech providers. The complaint focuses on Amazon's control of both the supply and demand sides of advertising on its platform.
Details
A coalition of European publishers filed a complaint with the European Commission alleging Amazon uses its dominant position to favor its own advertising services and disadvantage third-party ad tech providers. The complaint focuses on Amazon's control of both the supply and demand sides of advertising on its platform.