EDO and Roblox Bring Investment-Grade Outcomes Measurement to Gaming Advertising for the First Time

EDO’s syndicated outcomes data now extends to branded events and ad campaigns on Roblox, proving performance vs. convergent TV benchmarks EDO, the TV outcomes company, announced that its investment-grade outcomes measurement is extending to gaming advertising — beginning with Roblox, an immersive gaming and creation platform. For the first time, brands advertising on Roblox can […]

Last updated Jun 19, 2026 by ATDb automated enrichment