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DoubleVerify Earn MRC Accreditation for TikTok Video Viewability Reporting

ExchangeWireApril 24, 2026ExchangeWire PressBoxRead original

Last updated Apr 24, 2026 by ATDb automated enrichment

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DoubleVerify, the leading software platform to verify media quality, optimise ad performance, and prove campaign outcomes, announced that it has achieved Media Rating Council (MRC) accreditation for TikTok Video Viewability, becoming the first measurement vendor to receive the accreditation. This [...] The post DoubleVerify Earn MRC Accreditation for TikTok Video Viewability Reporting appeared first on ExchangeWire.com.