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Digiday+ Research: Marketers optimize GEO strategies amid the effects of zero-click search | ATDb

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Digiday+ Research: Marketers optimize GEO strategies amid the effects of zero-click search

Digiday+ Research: Marketers optimize GEO strategies amid the effects of zero-click search

DigidayMay 11, 2026Li LuRead original

Last updated May 11, 2026 by RSS Ingestion

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While AI-generated search results are still relatively new compared to traditional search results, marketers are deeply feeling the effects.