Digest: Alibaba Pushes ‘Chat-to-Buy’ With Qwen AI; Amazon Data Coming to Netflix Inventory Next Week; Instagram Eyes Long-Form CTV Push

ExchangeWireMay 12, 2026Sheila Obeng-KingRead original

Last updated May 12, 2026 by RSS Ingestion

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In today’s Digest, we cover Alibaba leaning into AI shopping with a Qwen–Taobao tie-up, Amazon data set to power Netflix ads in the UK from 18th May, and Instagram exploring long-form video on CTV. The post Digest: Alibaba Pushes ‘Chat-to-Buy’ With Qwen AI; Amazon Data Coming to Netflix Inventory Next Week; Instagram Eyes Long-Form CTV Push appeared first on ExchangeWire.com.