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Chess.com Surpassed 250 Million Users And Is Launching a New Advertising Gambit | ATDb

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Chess.com Surpassed 250 Million Users And Is Launching a New Advertising Gambit

Chess.com Surpassed 250 Million Users And Is Launching a New Advertising Gambit

AdweekApril 30, 2026Mark StenbergRead original

Last updated Apr 30, 2026 by RSS Ingestion

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Ads make up just 10% of its revenue. The platform hopes to grow that number without alienating its paying subscribers.