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Campaign Trail: Journeys amps up absurdity to break back-to-school conventions

Campaign Trail: Journeys amps up absurdity to break back-to-school conventions

Anomaly helped imagine the first day of school at its most musically surreal while building on the retailer’s brand platform.

Last updated Jul 31, 2026 by ATDb automated enrichment

Source
Marketing Dive
Published
Jul 31, 2026
Topic
Anomaly
Mentions
2

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