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Caesars gives NFL legend a ‘looksmaxxing’ makeover in sportsbook ads

Caesars gives NFL legend a ‘looksmaxxing’ makeover in sportsbook ads

Former Green Bay Packers star Clay Matthews went viral for a new look that’s part of the sportsbook app’s “We’ve Had Some Work Done” campaign.

Last updated Sep 9, 2026 by ATDb automated enrichment

Source
Marketing Dive
Published
Sep 9, 2026
Topic
Caesars
Mentions
1