Brands Must Prepare for Era of Post-Google Discovery: Future’s Mike Peralta

CANNES, France – Perhaps somewhere inside a chatbot near you, artificial intelligence is changing how consumers discover brands. The traditional shopping journey once moved neatly from awareness to consideration to purchase. It was a tidy little funnel that looked lovely in PowerPoint. Now AI platforms have wedged a new discovery stage into the process and […]

Last updated Aug 17, 2026 by ATDb automated enrichment