Brand Authenticity Still Beats Algorithmic Guesswork: Warner Bros. Discovery’s Laurie Shackell

CANNES, France – At a time when media companies, advertisers and agencies are all trying to navigate a marketplace that seems to reinvent itself every quarter, Laurie Shackell has a surprisingly old-fashioned prescription: trust. The vice president of client partnerships and brand solutions at Warner Bros. Discovery spent part of the Cannes Lions International Festival […]

Last updated Jul 5, 2026 by ATDb automated enrichment