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Boathouse’s New Chief Strategy Officer Says It’s Time For Agencies To Take The Reins Of Measurement

AdExchangerApril 3, 2026Joanna GerberRead original

Last updated Apr 3, 2026 by RSS Ingestion

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Sonia Chung, Boathouse's new CMO, wants to help the agency (and the industry at large) take full advantage of its data. The post Boathouse’s New Chief Strategy Officer Says It’s Time For Agencies To Take The Reins Of Measurement appeared first on AdExchanger.