Apple Has Far-Reaching Plans To Block Hundreds Of Programmatic Data Companies From iOS

Oh, what a tangled WebKit we weave. Earlier this week, AdExchanger reported that Apple’s iOS 27 update from two weeks ago quietly blocked a handful of programmatic data players – including The Trade Desk and its Unified ID 2.0 initiative, LiveRamp, ID5, Permutive and Audigent – from collecting data or serving ads on Safari. (They […] The post Apple Has Far-Reaching Plans To Block Hundreds Of Programmatic Data Companies From iOS appeared first on AdExchanger.

Last updated Oct 2, 2026 by ATDb automated enrichment