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Amazon bets creator video podcasts can be the next TV network – if it can fix measurement | ATDb

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Amazon bets creator video podcasts can be the next TV network – if it can fix measurement

Amazon bets creator video podcasts can be the next TV network – if it can fix measurement

DigidayMay 15, 2026Alyssa MercanteRead original

Last updated May 15, 2026 by RSS Ingestion

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Amazon's Upfront presentation leaned into its podcast offerings, which the company believes are the next generation of TV networks.