AI Flick Of The Switch: Consumer Behavior Drives Changes In Marketing Spend
Articlemediapost.com
Almost two-thirds of every new ecommerce dollar will go to AI and cashback apps, Northwestern University's Retail Analytics Council and Minty report.
Last updated Sep 18, 2026 by ATDb automated enrichment
Source
MediaPost
Published
Sep 17, 2026
Topic
Northwestern University's Retail Analytics Council
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